Advertising & Marketing Solution: Creating a branding platform on a strong promise. PracticeMatch is a physician recruitment firm competing for brand share among dozens of competitors. MediaCross created a branding platform, encapsulated by the brand promise: With PracticeMatch, you'll make your match. The promise became the theme: Make Your Match and it ...
Advertising & Marketing Solution: Create an informative, lead-generating website In reality, The Flood Team gets most of its customers “by accident.” That is to say, because they specialize in emergency water removal and clean-up, their customers call and need immediate attention. With more people turning to the web in situations where the ...
Advertising & Marketing Solution: Reinforcing consistent performance with strength and reliability. Mallinckrodt, a 100+ year old provider of bulk pharmaceuticals sold to branded drug manufacturers, made a business decision to launch its own finished products division which would sell Schedule II and III generic narcotic analgesics directly to pharmacies. MediaCross developed Mallinckrodt's ...
Advertising & Marketing Solution: Positioning a market leader among niched contractors. Bick Group is a general contractor focused on building secure technology centers for telecommunications companies. MediaCross created advertising, web sites, direct marketing, public relations and other communications to position it as the market leader among niched contractors.
Tradeshows may deliver more bang for your buck than many other marketing activities. Your appearances at tradeshows are unique opportunities to expose your brand to an audience that’s ready and willing to buy – so it’s critical to make the most of each show. MediaCross can help you maximize your tradeshow investments with Read More →
We’ve all heard the phrases “do well by doing good” and “what you give comes back to you tenfold” and their variations. But seldom has this been more true than in corporate sustainability and community outreach efforts. A key part of any company’s relationship with its stakeholders, whether Read More →
Business-to-Business solution: Make complex products and services easy to understand. Communitronics faced a daunting challenge: No one truly understood what they did. Did they sell advanced audio-visual communications Read More →