Business Blog
Corporate Stewardship and Reputation Management
We’ve all heard the phrases “do well by doing good” and “what you give comes back to you tenfold” and their variations. But seldom has this been more true than in corporate sustainability and community outreach efforts. A key part of any company’s relationship with its ... Read More →
Maximizing Sales Leads
Okay, you’ve exhibited at your industry trade show. You’ve collected scores of leads. Now what happens? If your company is like many, those leads get distributed out from the sales manager to one or more salespeople — and then they end up under a pile of catalogs, sales plans and other crap, never ... Read More →
A Great Idea for Creating A Memorable Event
How do you get good buzz from an event? How do you ensure that the people who come to your event leave with positive things to say? And how can you get non-attendees to make sure they show up at the next event you host? My friend, Bert Martinez, is a motivational speaker who travels the country and speaks ... Read More →
