Communitronics
Business-to-Business solution: Make complex products and services easy to understand.
Communitronics faced a daunting challenge: No one truly understood what they did. Did they sell advanced audio-visual communications equipment? Install it? Integrate it with existing systems? Something more? The answer to all of those questions is “Yes.”
The company turned to MediaCross to create a platform on which they could tell prospects their complete story. Communitronics asked for the ability to spotlight new products and new projects – the lifeblood of their business. And they needed a secure client section to share in-progress project specs, photos and timelines.
MediaCross created a website that does all of this – and more. It features content that details specialized services for the company’s three key targets: businesses, educational institutions and governmental organizations. We also added an interactive, live Q&A section where Communitronics techs can share their expertise.
We also made it easy to update, ensuring that as the Communitronics story evolves, so too can the website, enabling customers and prospects to always have a clear understanding of the company’s unique capabilities.
As importantly, the site was produced on a very tight budget. We used open-source web development tools that provided both functionality and flexibility. Our solution was a perfect fit for Communitronics.
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