PracticeMatch

Advertising & Marketing Solution:
Creating a branding platform on a strong promise.
PracticeMatch is a physician recruitment firm competing for brand share among dozens of competitors. MediaCross created a branding platform, encapsulated by the brand promise: With PracticeMatch, you’ll make your match. The promise became the theme: Make Your Match and it now appears on all marketing materials. Make Your Match is bold. It is positive. And it gives the client confidence in choosing PracticeMatch.











