US Army Reserve Medical Corps Physician Recruitment

In the fall of 2006, MediaCross was awarded a contract to help to recruit physicians with specialties in General Surgery, Orthopedic Surgery, Emergency Medicine, Preventive Medicine and Family Practice. MediaCross began by developing a comprehensive strategy that included a rigorous process for identifying, finding, evaluating, credentialing and hiring the most qualified subset from what is considered the most-highly-educated profession in America.

Next, MediaCross developed trade advertising, direct marketing, a microsite for the Army Reserve Medical Corps, along with booth and vehicle graphics all designed to boost inquiries and assist our team of field recruiters.

The results? MediaCross has been generating over 5,000 outbound calls per month while receiving over 300 inbound calls. Our micro Web site receives over 13,000 hits each month and we’ve generated over 400 quality leads and a number of physicians are currently in the process of credentialing for Commission into the Army Reserve Medical Corps.

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