case study
Military Sealift Command
Military Sealift Command (MSC) is the supply arm of the U.S. Navy, operating 40+ supply ships crewed by civilian mariners. MediaCross provides full recruitment services for MSC, including the annual recruitment strategy, all advertising, career fair planning and hosting, outreach activities to schools, recruitment web site administration and more. Since 2002, MediaCross has helped MSC meet and exceed its recruitment levels each year. Read More →
Communitronics
Business-to-Business solution: Make complex products and services easy to understand. Communitronics faced a daunting challenge: No one truly understood what they did. Did they sell advanced audio-visual communications equipment? Install it? Integrate it with existing systems? Something more? The answer to all of those questions is “Yes.” The company turned to MediaCross to create a platform on which they could tell prospects their complete story. Communitronics asked Read More →
PracticeMatch
Advertising & Marketing Solution: Creating a branding platform on a strong promise. PracticeMatch is a physician recruitment firm competing for brand share among dozens of competitors. MediaCross created a branding platform, encapsulated by the brand promise: With PracticeMatch, you’ll make your match. The promise became the theme: Make Your Match and it now appears on all marketing materials. Make Your Match is bold. It is positive. And it gives the client confidence Read More →
